Facebook Ads in One Day
Your Ad Account Set Up
Your Audiences Built
Your Ads Live
Designed for Curriculum Creators
It seems like everyone around you is running ads. Their shops are taking off. You know that ads could help your shop take off too, but you're not ready to spend $4000+/month to pay for an ads manager. That's where Facebook Ads in One Day Workshop comes in.
This is a premium 1:1 day where we spend 4 1/2 hours together to get done in a day, what would take you or an agency, weeks to do so that you don't waste time or money with downtime or costly mistakes with your Facebook Ads.
8 Days after your Workshop Day we have a 30-minute follow-up call to review the data and results from your new ads.
What happens during our workshop day?
- Compliant Foundations: Making sure your Facebook Business Manager is correctly set up so that you avoid getting it shut down.
- Audience & Messaging Review: The success of your Facebook Ads starts here - with the RIGHT message to the RIGHT people.
- Launch Campaigns: Launch with confidence knowing that all of the groundwork is DONE to publish ads that sell your products.
Choose Which Kind of Day You Need:
Traffic Ads To TpT
You don't have your own website yet, but you sell a lot on TpT. Your know your products sell well and it's time to amplify those result with a traffic campaign.
Ads to Your Own Website
You have your own website and you are eager to start bringing in more sales over there. We can build out your ad account and then build a purchase optimized ad campaign to promote your most successful product.
Audit & Overhaul
You've run ads before but you're not sure if they're working. Plus, you know there are some elements of your ad account that aren't set up correctly. We'll look at what's working along with what isn't. We'll optimize your ad account and build your next campaign.
"Karen is innately great at running ads."
Victoria P.
"You have a knack for explaining things and breaking them down in a simple way that is easy to understand. I have already launched multiple campaigns and I have data and results I actually understand! Thank you so much for this, truly."
Kelly T.
"Before working with Karen, I was afraid of trying ads again and wasting money. Anything technical and analytical like this is NOT my zone of genius, so I simply avoided ads entirely. Karen is so detailed and she genuinely cares. I would absolutely recommend her in a heartbeat! She’s innately great at running campaigns."
Lori S.
"You're organized and know my business, which is so helpful. I know that I can come to you with any ads questions and you'll answer them thoroughly and thoughtfully! I love that you make sure all our ducks are in a row."
What Will Your Workshop Day Look Like?
All three options are the same price.
Ads to Teachers Pay Teachers
2 Hours
Business Manager
Ad Account
Pixel (connect to Ad Account)
Assets Assigned
Page Connection
Instagram Connection
Business Verification
2FA
LUNCH
3rd Hour
Install Pixel on TpT
Avatar & Messaging
Audience Research
Ad Copy TOF & BOF
4th Hour
Create TOF Conversion Campaigns
Create BOF Campaign (Conversion, Traffic or Reach depending on Audience Size)
Reporting Spreadsheet
Ads to your Website
2 Hours
Business Manager
Ad Account
Pixel (connect to Ad Account)
Assets Assigned
Page Connection
Instagram Connection
Business Verification
2FA
Install Base Pixel on Website
Install Pixel Your Site
API Setup
LUNCH
3rd Hour
Domain Verification
Aggregated Events
Avatar & Messaging
Audience Research
Ad Copy TOF & BOF
4th Hour
Create TOF Conversion Campaigns
Create BOF Campaign (Conversion, Traffic or Reach depending on Audience Size)
Reporting Spreadsheet
Audit and Overhaul
2 Hours
Audit Account - last 30 day
Ad Performance
CTR (Link)
CPC (Link)
CPMs
Campaign Objective
Audience Targeting
Domain Verification
Aggregated Events
Review Sales Pages
Purchase Conversion Rates
Pixel Events Firing
Messaging
LUNCH
3rd Hour
Avatar & Messaging
Review New Ad Copy
Audience Research
4th Hour
Create TOF Conversion Campaigns
Create BOF Campaign (Conversion, Traffic or Reach depending on Audience Size)
Reporting Spreadsheet
Facebook Ads In One Day Workshop
$2500$$2000.00
- One in-person 5 1/2 hour Facebook Ads in One Day Workshop (Lead Gen, Client Attraction Code or Audit)
- 1 private followup Zoom session
- Purchase additional follow-up sessions at a special discount rate available only to current and past clients.
Frequently Asked Questions
Can I use this package for my launch?
No. There is not enough time to set up ads for a launch. We offer launch packages at Karen Nelson Digital and would be happy to talk with you about those.
Can I pay for my VA to participate in the Ads in One Day Workshop instead of me?
Absolutely! As long as you are completely certain that your VA has 100% access to all of your Facebook assets, they are welcome to attend in your place.
Is this a group setting?
No. This is a one on one workshop environment.
Can we set up a list-building campaign instead of selling a product?
Yes! If you want to run a list-building campaign you will need your lead generation funnel built at least a week before our workshop day and it must include both a unique opt-in page and a unique thank you page.
As Seen On
Book a FREE 15 minute call to find out how a Facebook Ads in One Day Workshop could help you move your business forward.
Who is this for?
- People who are currently earning more than $5000/month in their Teachers Pay Teachers stores or websites.
- People who are interested in learning to manage their own ads, but aren't 100% confident that they can do it on their own.
- People who want a campaign set up for one of the Teachers Pay Teachers sales.
- People who have an established organic presence on Facebook.
- People who want more support than what comes with most Facebook ad courses or group coaching experiences.
Who is NOT for?
- People who are new to selling on Teachers Pay Teachers. Facebook ads work best with proven products.
- People who want to spend more than $5000 a month on their ad campaigns.
Find out if the Facebook Ads In a Day Workshop is right for you.
About Karen Nelson Digital
Karen is the founder and owner of Karen Nelson Digital, a Facebook, Pinterest and Instagram advertising agency that has managed millions of dollars in ad spend for their clients. She got her start as an elementary school teacher but left after 15 years in the classroom to pursue a career in digital marketing. She's in the trenches managing complex ad campaigns every day and has been for the last 5 years. But she also remembers exactly what it felt like to be a beginner and not understand anything about ads. Karen is passionate about serving her clients and loves working with businesses that serve educators.
Copyright 2021 Karen Nelson Digital