Twice this week, we added reels to an underperforming Instagram ad campaign and our results skyrocketed. We saw an almost 400% improvement in performance. Client one: Our starting lead costs were $4.11. Client sent over a few reels and our lead costs dropped to $1.17 within 24 hours. Client two: We’d been promoting the offer […]
How to Fix a Rejected Ad on Facebook
Here’s how to fix a rejected ad on Facebook. We all try not to have rejected Facebook ads, but it happens even to the biggest rule followers. It’s always a good idea to try to avoid rejected ads. Facebook has a whole list of rules about what kinds of things you can and cannot say […]
The Best Facebook Ad Campaign
A lot of people ask me what the best Facebook ad campaign type is. The truth is, there’s a difference between the BEST campaign for beginners and the easiest campaign for beginners. I think the BEST campaign for people who want to get serious about running ads is a list-building campaign. (Also called a “lead […]
Secrets of Seven Figure Facebook Ad Launches
We had two clients wrap seven-figure launches this week. And while we’d love to take credit for their phenomenal results, we know there were 5 key things our clients did that ensured their Facebook Ad success. 1. They planned ahead. Both of these launches were scheduled a full year ahead of time. Both clients also […]
How to add the Facebook Pixel to your Teachers Pay Teachers (TpT) Store
Here’s a quick video to show you how to had the Facebook pixel to your Teachers Pay Teachers store. If you already have a Facebook pixel, you should be able to get your TpT store set up in under a minute! If you’re interested in learning how to run ads to your Teachers Pay Teachers […]