A couple of weeks ago I wrote an article about how to set up 2 Factor Authentication. It was one of the most popular articles on my website in the last 90 days. But Google Analytics tells me that most of my traffic was email traffic, not social media traffic. And I know EXACTLY why […]
How to set up Facebook 2FA (Two Factor Authentication)
In the post below, I explain how to set up Facebook 2FA. I’m currently recommending that all of my clients switch to using an authentication app for logging into their Facebook accounts. I recommend they rely on the app rather than text messages because the app is more secure. I’m also recommending that my clients […]
How I was Right about Las Vegas & Facebook Ads
I spent the weekend in Las Vegas. And I finally proved that the example I always share about Las Vegas and Facebook ads is accurate. Most of the time anyway. A lot of times when people come to me to ask for help with their Facebook ads, they don’t realize how gigantic the platform actually […]
How to Make Paragraphs on Instagram
How to Make Paragraphs on Instagram Posts I get asked this question all the time: “How do I get the text on my Instagram post to look right? It’s all running together!” It’s even a question that comes up in my high-level Facebook Ads manager groups. When it comes to creating spacing on your Instagram […]
What is a Facebook List Building Campaign?
Are you trying to decide if Instagram or Facebook ads are right for your business? The only way to know for sure is to test it. The very best way to test out Facebook ads for your business is to run a list-building campaign. A list building campaign really is the best beginner Facebook ad. 1. […]